Billion dollar brand club : how Dollar Shave Club, Warby Park, and other rebel startups are remaking what we buy
—Ingrassia, Lawrence, author.
Book
2020
1 available of 4 items

In 'Billion Dollar Brand Club', leading business journalist Lawrence Ingrassia takes readers inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy.

Item Details
Subjects:
Branding (Marketing) -- United States.
Disruptive technologies -- United States.
New business enterprises -- United States.
ISBN:
9781250313065
1250313066
Edition:
First edition.
Description:
256 pages ; 25 cm
Notes:
Includes bibliographical references and index.
LCCN:
2019029390
Link to PAC
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